Tilt -
financial aid platform
Tilt allows students to find suitable colleges based on their interests and explore financial aid opportunities within the platform.
Platform for finding and comparing colleges
EdTech
1 project manager
1 designer
1 lead designer
3 team members
Students enrolled in 2019
19.9 mln
Web Platform
Mobile App
Design System
Illustrations
4+ deliverables
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(01) Challenge & Solution
The challenge was to simplify the overwhelming process of choosing a college and managing admission information.
We built a platform that offers personalized college suggestions and helps students manage their options in one place.
Combined with a human touch from Tilt’s team, it helps students make more confident decisions.
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From Idea to Impact
(01)
Investigate
Understand users, business goals, and market landscape through stakeholder interviews, research, and competitor analysis.
(02)
Ideate
Explore solutions by mapping user journeys, defining core features, and shaping the product concept.
(03)
Create
Transform ideas into tangible designs — from information architecture to interactive prototypes and final UI.
(04)
Iterate
Continuously improve the product through testing, analytics, and feedback.
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(02) Branding
We created a clean, vibrant identity with colorful accents to reflect student life.
A custom icon set improves navigation, while simple line illustrations with relatable characters make the experience more engaging and approachable.
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