01Real user behavior data, not expert opinion alone
Analytics · funnel
A findingbased on opinionbased on behaviour data
UX audit services
that show what to fix first
You know something is leaking users. We find where. Our UX audit checks your product against usability standards, real user sessions and your own analytics, then ranks every fix by impact.
A UX audit is a business
decision, not just a design review
02Findings ranked by severity and business impact
Findings · ranked
The findingsa flat list of 80ranked by impact
03A 90-day action roadmap in 1 to 3 weeks
Roadmap · 90 days
The roadmapa PDF on a shelfa plan for 90 days
04Checked against WCAG 2.2 AA accessibility criteria
WCAG 2.2 AA
Accessibilitynever checkedchecked against AA
What skipping a UX audit
actually costs
You fix the wrong things.
Without data, teams prioritize by opinion and gut feel, not by where users struggle. An audit replaces that with evidence.
Broken flows show up as tickets.
A confusing checkout or onboarding step loses users, and the ones who stay email support. Your backlog is an audit waiting to be read.
Accessibility gaps are a legal risk.
WCAG gaps lock some users out and invite complaints under the ADA and the European Accessibility Act. An audit finds them.
UX audits thatmoved the metrics
Real audits, real findings, real outcomes.
SaaS · Onboarding+37%Onboarding completionDrop-off at step two fell from 68% to 31% after the post-audit redesign.
E-commerce · Checkout+22%Checkout conversionThe audit found redundant screens, and a 7-step checkout became 4 steps.
Mobile Banking · UX+44%User satisfaction14 WCAG violations found and fixed. Satisfaction rose from 3.2 to 4.6 out of 5.
What’s included in
our UX audit
Six areas in one UI/UX audit, with no vague findings.
Heuristic Evaluation
Every key screen and state reviewed against Nielsen's 10 usability heuristics: learnability, efficiency, error prevention and consistency.
User Behavior Analytics
Heatmaps, session recordings and funnels from Hotjar, GA4 or Mixpanel, so every finding ties back to real usage, not theory.
Accessibility & WCAG Compliance
Testing against WCAG 2.2 AA. You get a gap report with exact fixes, ranked by severity and implementation effort.
CRO Analysis
A conversion UX audit of your key flows: sign-up, checkout, onboarding and feature adoption. Each blocker is rated by business impact.
Usability Testing with Real Users
Moderated sessions with 5 to 8 people from your target audience, recorded, analyzed and turned into findings your team can act on.
Comprehensive UX Audit Report
Annotated screenshots, severity ratings, prioritized recommendations and a 90-day roadmap, organized so your team can start fixing the day it arrives.
NIELSEN · 10 HEURISTICS
H1System status!H2Real-world match!H3User control!H4Consistency!H5Error prevention!H6Recognition!H7Flexibility!H8Minimal design!H9Error recovery!H10Help & docs!
Review screensPASSED0/ 10
The interfacefeels fine to the teamscored rule by rule
CLICK MAP · HOME · 30 DAYS
Click mapInvoices that send themselvesStart free
Where people clickwhere the team thinkswhere people actually do
WCAG 1.4.3 · CONTRAST
Export report
TEXT COLOUR
CONTRAST2.1: 1FAILAA PASS
Exact fixes“improve contrast”this colour, this ratio
CHECKOUT · STEP 3 OF 3
Review and payAnnual plan · 5 seats$240.00Tax$0.00Service fee$14.90!Total$254.90Pay $254.90
BLOCKER · SHOWN ONLY AT THE LAST STEP23% leave here$0k / mo lostIMPACTHIGH
Each blockera usability notea number in revenue
TASK 2 · 6 PARTICIPANTS
TASK“Find last month’s invoice.”
P1Finance lead✓P2Founder✕P3Accountant✕P4Ops manager✕P5Finance lead✓P6Bookkeeper✕
Show results0of 6couldn’t find itFINDING 03 · FIXRename “Reports” to “Invoices”
Usability“it’s obvious to us”tested with the people who pay
REPORT · PAGE 14 OF 62
1234
FINDING 1 · REPORTS NAVHighRename “Reports” to “Invoices”4 of 6 people looked for past invoices somewhere else.
FINDINGS0
The reporta deck of opinionsevery screen marked up
From kickoff to roadmap
in 1 to 3 weeks
You always know what's happening and what comes next.
1
Kickoff & Scoping
We agree on product goals, pick the 3 to 5 key flows to audit and get access to your analytics, recordings and product environment.
KickoffData Collection & Evaluation
Behavior analysis, heuristic review, WCAG testing and participant recruiting run in parallel, so nothing waits on anything else.
EvaluationUsability Testing
5 to 8 moderated sessions with real users from your audience, analyzed together with the expert findings.
TestingReport & Roadmap Delivery
The full report with annotated screenshots, severity-rated findings and a 90-day roadmap, plus a walkthrough call with your team.
DeliveryA UX audit takes 1 to 3 weeks from kickoff to report.
Why product teams choose Glow
as their UX audit agency
Evidence, not opinions.
Every finding is backed by a recorded session, behavioral data or a user quote. AI helps with the volume, people decide what it means.
Findings that lead to decisions.
Each finding says what to fix, in what order and what impact to expect, in formats your team can use right away.
Accessibility is a priority.
WCAG is a core part of the audit, with a full gap report, severity ratings and exact remediation steps.
No three-week silence.
Kickoff, a mid-audit check-in and final delivery. You know where the audit stands the whole way.
Founders and product leads
on working with Glow
“About a week ago, we went a bit viral with 10k users in 2 days and we received a lot of positive feedback about the design - so thank you Glow for that!”
Israel Benarousse·CEO, Dropcall
View story
“Glow Design Agency delivered high-quality UX/UI designs that enabled the client to close more deals. Their animated video and design gained the client almost 500+ new LinkedIn followers. The team executed work on time and within budget.”
Doug Marinaro·CEO, Riptide
"The design work provided by Glow Design Agency completely exceeded project stakeholder expectations in terms of both quality and delivery. Their team was organized and communicative throughout the process, breaking down complex industry concepts and translating them into a sleek and useable UI."
Jon Fry·CEO & Founder at Lendflow (YC W21)
View story
"Glow Design provided UI/UX design for a office space provider and has since expanded their role to include design updates for the site's front- and backend as well as social media visuals and animations."
Eric Zellhart·VP Product at LiquidSpace
View story
"Glow Design Agency provided UI and UX design services for e-cars charging market company. They were tasked with designing the UX and UI of the app's prototype."
Max Grollmann·Managing Director
View story
"Glow was hired by an e-commerce platform for their UI/UX design services. They redesigned website and provided support. After the new website was launched, the client saw a significant increase in conversions."
Vinicius Rodrigues·CTO at E-Commerce Platform
Digital products
we audit
From SaaS dashboards to mobile apps: if users interact with it, we can audit it.
Web Applications
Complex web products reviewed across all critical flows, user roles and edge cases, with findings ranked by frequency and business impact.
Mobile Apps (iOS & Android)
A mobile app UX audit across screen sizes, gestures, platform patterns and mobile accessibility requirements.
SaaS Dashboards
A SaaS UX audit for data-heavy interfaces: clarity, information hierarchy, feature discovery and the daily workflows that drive retention. More on our SaaS UX design work.
E-Commerce Stores
Product discovery, filtering and checkout reviewed end to end, with close attention to the friction that costs conversions.
Landing Pages & Funnels
A website UX audit for landing pages and funnels: CTA placement, trust signals, form UX and message match.
Frequently
asked questions
What is a UX audit?
A UX audit is a structured review of a digital product that finds where users struggle and why. Unlike a generic UX audit checklist, ours combines heuristic evaluation, analytics, usability testing and an accessibility check, and ends with a prioritized list of fixes.
A UX audit is a structured review of a digital product that finds where users struggle and why. Unlike a generic UX audit checklist, ours combines heuristic evaluation, analytics, usability testing and an accessibility check, and ends with a prioritized list of fixes.
How much does a UX audit cost?
It depends on how many flows and platforms we review and how many usability sessions you need. We scope the audit on a short call and quote a fixed price before work starts, so the cost doesn't grow mid-project.
It depends on how many flows and platforms we review and how many usability sessions you need. We scope the audit on a short call and quote a fixed price before work starts, so the cost doesn't grow mid-project.
How long does a UX audit take?
1 to 3 weeks from kickoff to report. A focused product sits at the short end; larger products with 10+ key screens or complex flows at the long end. You get the timeline before we start.
1 to 3 weeks from kickoff to report. A focused product sits at the short end; larger products with 10+ key screens or complex flows at the long end. You get the timeline before we start.
What do I need to provide before you start?
Access to the product (staging or live), your analytics (GA4, Hotjar, Mixpanel or similar) and 3 to 5 key user flows to focus on. We handle recruiting and everything else.
Access to the product (staging or live), your analytics (GA4, Hotjar, Mixpanel or similar) and 3 to 5 key user flows to focus on. We handle recruiting and everything else.
Do you test with real users or just do an expert review?
Both. Every audit includes a heuristic review by our specialists and at least 5 moderated sessions with people from your target audience. An expert review on its own misses too much.
Both. Every audit includes a heuristic review by our specialists and at least 5 moderated sessions with people from your target audience. An expert review on its own misses too much.
What happens after the audit?
You get the report, the roadmap and a walkthrough call. Redesigned screens and implementation support are available as a follow-on project, from design work to working with your developers during the fixes.
You get the report, the roadmap and a walkthrough call. Redesigned screens and implementation support are available as a follow-on project, from design work to working with your developers during the fixes.
