We research before we design
We don’t open a design tool until we understand your users. In fintech, assumptions about financial behavior are expensive. We replace them with evidence from actual user research.
Fintech design
that builds trust and converts
People decide whether to trust a financial product in milliseconds. We design fintech products where every screen builds confidence and drives the next step.
Trusted by teams building the future of finance
The Importance
of Fintech Design
Financial products are different. When a payment, KYC, or dashboard experience fails, users don’t just get annoyed.
They leave, and they don’t come back. Good fintech design isn’t about making things look polished
It’s about making users feel safe enough to hand over their money, their data, and their trust.
What bad fintech design
actually costs you
Users read ‘confusing’ as ‘untrustworthy’
If someone can’t figure out your payment flow or KYC process, they don’t blame themselves — they blame you. Confusion and distrust are the same thing in fintech.
Compliance doesn’t have to mean clunky
KYC, AML, PSD2 — these requirements exist for good reasons, but they don’t have to wreck the user experience. The best fintech design makes compliance feel frictionless.
Your onboarding is your biggest drop-off risk
Identity verification, bank linking, risk profiling — fintech onboarding asks a lot. Every unnecessary step, every unclear instruction costs you an activated user you already paid to acquire.
Financial data needs hierarchy, not just accuracy
Showing users their portfolio or transaction history isn’t enough — they need to understand what it means and what to do next. Data dumps don’t drive decisions. Good fintech UI design does.
Mobile is where financial decisions actually happen
Most people check their bank balance, approve a payment, or review an investment on their phone. Fintech UI design that isn’t mobile-first is designing for the wrong context.
A great ad campaign ends at a broken product
You can spend millions driving users to your app. If the experience doesn’t back it up, they churn at day 7 and your CAC was wasted. Retention starts with the product, not the marketing.
Every Tap CountsClarity Builds LoyaltyDesign Drives Growth
Fintech UI design services
for your business needs
Fintech UX Research
Fintech UI Design
Clean interfaces that signal competence. We design banking apps, payment platforms, trading tools, and financial dashboards — visual systems where every detail earns its place.
Dashboard & Data Visualization
Portfolios, spend analytics, account overviews, transaction histories — financial dashboards that surface the right information at the right depth, without overwhelming users.
Fintech Design System
A component library built for your financial product — consistent, documented, and dev-ready. One source of truth for every screen you’ll ever ship.
Mobile Fintech App Design
Onboarding & KYC Flow Design
Early-Stage ProductsFixing Existing OneBuild From Scratch
This is how we do it
Our process was built around fintech products specifically — not adapted from a general design playbook.
1
Discovery & Fintech Research
We start by getting into your product, your users, and your market. For fintech, that means understanding the regulatory environment alongside the UX. What compliance requirements shape the product? Where do your competitors win and lose on experience? What do your users say when they’re frustrated — and when they’re not?
Research reportUser Personas & Financial Journey Mapping
We build personas grounded in real financial behavior — not marketing archetypes. A first-time investor is different from an active trader. A small business owner managing payroll thinks about money differently than someone checking their personal account. The personas we build reflect those differences.
Personas & journeysInformation Architecture & Flow Design
We map out the full product structure before anything gets designed. In fintech, information architecture directly affects compliance and conversion — a poorly structured account hierarchy or a confusing permission model doesn’t just frustrate users, it creates legal exposure.
Sitemap & flowsWireframing & Prototyping
Low-fidelity wireframes lock in the flow logic. High-fidelity prototypes let you walk through every critical scenario — payment confirmation, KYC rejection, two-factor authentication — before your engineers write a single line of code. Changes at the prototype stage cost a fraction of what they cost in development.
Clickable prototypeUsability Testing with Real Users
We test with users who match your actual audience — not generic panels. For fintech, that means finding people who bank, invest, or transact the way your users do. We run structured sessions, record everything, and give you a prioritized list of what to fix and why.
Prioritized fixesHandoff & Implementation Support
Developer-ready specs, annotated components, and a design system your team can maintain. We stay available through development — especially on compliance-sensitive screens where ‘close enough’ isn’t good enough.
Dev-ready handoffWhy choose Glow team
as your fintech design agency
A lot of design agencies say they do fintech. Here’s what that actually means for us.
We measure what we build
Every engagement includes clear success metrics agreed on before work begins. We track completion rates, drop-off points, and conversion outcomes — so you know what changed and why.
We know fintech’s specific constraints
Regulatory requirements, security UX patterns, trust signal placement — these are non-negotiable in financial products. We design around them from day one, not after your compliance team flags a problem.
Deep fintech domain experience
We’ve worked across banking, payments, investment, insurance, and B2B fintech. We’ve seen the same UX mistakes repeat across the industry — and we know how to avoid them.
End-to-end ownership
Research, UX strategy, fintech UI design, prototyping, testing, handoff — one team, one process, no gaps between what gets researched and what gets built.
We work with your compliance team
Most design agencies treat compliance as someone else’s problem. We treat it as a design constraint — and we’ve gotten good at making regulatory requirements invisible to end users.
B2B and B2C fintech
Consumer banking apps and enterprise treasury dashboards are completely different problems. We’ve designed both — and we adjust our process, our research methods, and our design approach accordingly.
Scalable design systems
Every fintech design engagement produces a documented component library your team can build on. It’s not a deliverable for the current project — it’s infrastructure for your product’s future.
You can update it yourself
We build and document everything so your in-house team can make changes without coming back to us for every update. The goal is to make you self-sufficient, not dependent.
“About a week ago, we went a bit viral with 10k users in 2 days and we received a lot of positive feedback about the design - so thank you Glow for that!”
Israel Benarousse
CEO, Dropcall
"The design work provided by Glow Design Agency completely exceeded project stakeholder expectations in terms of both quality and delivery. Their team was organized and communicative throughout the process, breaking down complex industry concepts and translating them into a sleek and useable UI."
Jon Fry
CEO & Founder at Lendflow (YC W21)
“Glow Design Agency delivered high-quality UX/UI designs that enabled the client to close more deals. Their animated video and design gained the client almost 500+ new LinkedIn followers. The team executed work on time and within budget.
Doug Marinaro
CEO, Riptide
"Glow Design provided UI/UX design for a office space provider and has since expanded their role to include design updates for the site's front- and backend as well as social media visuals and animations."
Eric Zellhart
VP Product at LiquidSpace
"Glow Design Agency provided UI and UX design services for e-cars charging market company. They were tasked with designing the UX and UI of the app's prototype."
Max Grollmann
Managing Director
"Glow was hired by an e-commerce platform for their UI/UX design services. They redesigned website and provided support. After the new website was launched, the client saw a significant increase in conversions."
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Vinicius Rodrigues
CTO at E-Commerce Platform
A neobank had 64% drop-off during identity verification. The issue wasn’t the requirement — it was unclear error states and ambiguous upload instructions. After redesigning the flow, completion held through launch.
KYC completion
A B2B payment product had a 7-step payment flow that averaged 4 minutes per transaction. After mapping the actual user journey and cutting redundant confirmation screens, average time dropped to under 90 seconds.
−63%
transaction time
Session recordings showed users couldn’t find their portfolio performance view. The information architecture buried the feature users opened the app for. After restructuring, 7-day churn dropped in the following cohort.
−29%
7-day churn
Fintech products we design
Our fintech design work spans consumer apps, enterprise platforms, and everything in between.
Banking
Banking & Neobank Apps
Account management, card controls, transaction history, spending insights, and support flows. We design for the trust a primary banking relationship demands — and the convenience users expect from a neobank.
Payments
Payment Platforms & Wallets
P2P transfers, merchant checkout, multi-currency wallets, payment request flows, and recurring billing UX. Every flow is designed for completion speed and clear error recovery when things go wrong.
Investing
Investment & Wealth Management
Portfolio dashboards, trade execution, risk profiling, and financial goal tracking. We design investment interfaces that give users the confidence to act — not just the data to feel overwhelmed.
Insurance
InsurTech & Insurance Apps
Quote flows, policy management, claims submission, and coverage comparison. We design insurance UX that removes the anxiety people associate with insurance products — because clarity builds sales.
B2B Fintech
B2B Financial Tools & Dashboards
Treasury management, spend analytics, financial reporting, and multi-entity account structures. We design for power users who need precision and speed — where clarity of information is the product.
Fintech products we design
Our fintech design work spans consumer apps, enterprise platforms, and everything in between.
Banking
Banking & Neobank Apps
Account management, card controls, transaction history, spending insights, and support flows. We design for the trust a primary banking relationship demands — and the convenience users expect from a neobank.
Payments
Payment Platforms & Wallets
P2P transfers, merchant checkout, multi-currency wallets, payment request flows, and recurring billing UX. Every flow is designed for completion speed and clear error recovery when things go wrong.
Investing
Investment & Wealth Management
Portfolio dashboards, trade execution, risk profiling, and financial goal tracking. We design investment interfaces that give users the confidence to act — not just the data to feel overwhelmed.
Insurance
InsurTech & Insurance Apps
Quote flows, policy management, claims submission, and coverage comparison. We design insurance UX that removes the anxiety people associate with insurance products — because clarity builds sales.
B2B Fintech
B2B Financial Tools & Dashboards
Treasury management, spend analytics, financial reporting, and multi-entity account structures. We design for power users who need precision and speed — where clarity of information is the product.
Frequently asked
questions
Who is a fintech designer?
A designer who specializes in financial products — someone who understands compliance, trust, data density, and the behavior behind money decisions, not just the UI. It’s a different skill set from general product design, and the difference shows up directly in metrics like onboarding completion and transaction rates.
A designer who specializes in financial products — someone who understands compliance, trust, data density, and the behavior behind money decisions, not just the UI. It’s a different skill set from general product design, and the difference shows up directly in metrics like onboarding completion and transaction rates.
What is a fintech agency?
A fintech design agency focuses specifically on UX/UI for financial technology companies — banking, payments, lending, investing, and B2B finance tools — where trust, compliance, and data clarity are non-negotiable.
A fintech design agency focuses specifically on UX/UI for financial technology companies — banking, payments, lending, investing, and B2B finance tools — where trust, compliance, and data clarity are non-negotiable.
What does a fintech company do?
A fintech company delivers financial services through technology — payments, banking, lending, investing, or infrastructure — usually with a product-first, mobile-first approach instead of a traditional branch model.
A fintech company delivers financial services through technology — payments, banking, lending, investing, or infrastructure — usually with a product-first, mobile-first approach instead of a traditional branch model.
What is UX in fintech?
UX in fintech is about reducing friction and building trust across financial flows, so users complete onboarding, understand their money, and act with confidence. It covers everything from first impression to error states and edge cases.
UX in fintech is about reducing friction and building trust across financial flows, so users complete onboarding, understand their money, and act with confidence. It covers everything from first impression to error states and edge cases.
What is fintech product design?
End-to-end design of a financial product: research, flows, UI, and a design system — shaped by real user behavior and regulatory constraints.
End-to-end design of a financial product: research, flows, UI, and a design system — shaped by real user behavior and regulatory constraints.
What is UX in banking and finance?
UX in banking and finance is the practice of designing digital financial services that are clear, compliant, and trustworthy — balancing dense data with simplicity so people can confidently act on their money.
UX in banking and finance is the practice of designing digital financial services that are clear, compliant, and trustworthy — balancing dense data with simplicity so people can confidently act on their money.
Building a fintech product people need to trust? Let’s talk about your
product — what it needs, who trusts it, and where it falls short
Start a Fintech Design Project
Start a Fintech Design Project
